Plus, SEO is the most cost-effective, long-term method to scale your business. Unlike online advertising, SEO does not ask you to pay every time a customer visits your website. You need to build a strong foundation in the initial days and then reap the rewards for years to come.
At the same time, there are hundreds of ecommerce websites in the world today, so ranking high on those Google search results isn’t as easy as it sounds. You need to understand the niche you’re operating in, the audience you’re targeting, the keywords they search for, and how to rank for those keywords.At Justwords, we use a decade of content marketing expertise to get you the search engine rankings that will take your eCommerce business to the next level.
An ecommerce website (especially a good one) is going to go through constant changes. These include the addition of new products, the availability of some products during a particular season, and new features in existing products. And there’s always the price fluctuations, especially when you have a flash sale or an end-of-season discount. Frequent changes means that your SEO needs to keep up, and that takes a different level of involvement and expertise.
Every page of your ecommerce website will have unique keywords that are specific to the products, parent categories, and related categories that are on the page. This means every single page needs its own customized SEO strategy along with regular monitoring and product-specific changes. This is best done by an expert team that has already handled this kind of multi-faceted SEO in the past.
We conduct a thorough critical website and duplicate content analysis. We then systematically audit every single page of your eCommerce website to address any gaps and ensure complete on-page optimization.
We combine our decade-long expertise with cutting-edge customer insights and the latest keyword research tools. We figure out exactly what your customers are searching for, and which keywords will give us the best results in the fastest time.
We customize our on-page SEO activities for all the individual product and category pages, making sure the SEO effort translates into more sales faster.
We use state-of-the-art analytics tools to give us real-time feedback on our SEO performance. This helps us conduct A/B tests and make the required changes much faster.
Content can be a game changer for ecommerce SEO rankings. Fantastic on-page content that follows the SEO best practices can make a huge deal of difference. Our content experts know exactly how to create content that will include the keywords that matter for SEO.
Want to know more about our award-winning content creation processes and how we can help you? Allow us to call you back.