How does it work? The Justwords’ blog writing services approach
Understanding your requirement
We set up a meeting with your team to understand your brand's personality, voice,
blog writing requirements, business goals, and content expectations. We also try to
get a grasp of your business and if necessary arrange for another call with your
product team. The goal is to understand your business better so that we can write
from an expert’s perspective. The insights also enable us to compile a set of
content guidelines for our blog writing project.
Analyse & first draft
After we gather your inputs, we start our analysis of the industry, and your
competition. If we already have the topics to start with, we align the writer who is
most aligned with the project based on his or her experience. Based on a detailed
briefing given created by the editorial team, the blog writer develops the first
draft. This is submitted for your approval.
Setting up the perfect team
The best blog writing services have the best blog writers. Good team is equal to
good blog writing service. Simple equation. And that is what we aim for. Once we get
an approval from you on the samples submitted, we take a buffer period to set up the
right team. This means, we match the most suitable blog writers to our content
project. The editorial team then does a trial run with the team to make sure that
there is proper understanding of the project and the guidelines. Feedbacks are
provided based on the first drafts shared, and the team is apprised of all things
needed to get started on the project. Deadlines are set by the content operations
team and the whole process gets ready for project delivery.
Content production begins
The best blog writing services are defined by flawless production process. As
content production begins, the whole system gears up to create content at the best
possible speed, keeping in mind that quality is paramount. Editors keep a hawkish
eye on language, grammar, research, information accuracy, SEO alignment, and errors.
Sitting at the centre of our blog writing process, our content managers make sure
all queries from content writers, editors and clients are resolved. In the
background, the content operations team makes sure everything moves flawlessly, and
as per timelines.
Once the blogs successfully passes the editor's
scrutiny, they proceed to our
master quality gatekeepers, who guarantee that you receive only top-tier,
error-free, and highly effective content.
Feedback and changes
Once delivery is done, the editorial team awaits feedback from client. Two rounds of
changes are usually accommodated with every project. However, we usually make sure
all clients are happy with the output. Once the client approves the content, it is
made ready for publishing. If the client is not happy with the content after the
first submission, we speak with the client to understand the issues. The
understanding is then used to make changes to the content and re-submitted.
Voila! Your content is now ready for deployment!
