As the Corona crisis took over the world, several brands pulled back their advertising and marketing efforts. While some feared that marketing campaigns could earn backlash against the brand, some just didn’t know to say. So, should brands communicate? Should they communicate at all? A 12-market study (12,000 people were interviewed across countries by PR […]
Tag: COVID-19 pandemic
8 Things You Can Do Today to Protect Your Business from Coronavirus
For those of us who run businesses, these are really tough times. There is worry about how will business continue, how will teams operate during work-from-from times, how will we survive clients dropping out, how will employees and other expenses get paid. In short, the COVID-19 pandemic has presented a scenario which is simply daunting […]