Technical SEO, part of on-page SEO, is the behind-the-scene technical action to increase page rankings with Google and other search engines. It considers the aspects that generate organic growth, like making the website faster, understandable for search engines, and easier to crawl.
Technical SEO is critical since search engine algorithms are adapted to meet user demands and experience. With the upward surge in mobile users, the importance of upload speed and mobile experience has increased.
If the technical SEO tactics are not updated, your website’s outdated structure and low upload speed will cost you dearly regarding ranking and organic traffic.
A website audit determines how well the website is organized for search engines. An audit assesses essential points such as: mobile performance, page speed, crawl errors, indexation, XML sitemap, site architecture, and robots.txt
Audit analytics are then used to develop short- and long-term actions to improve the UX (user experience) and Google rankings.
Based on your website's technical SEO audit results, Justwords can help to implement solutions, e.g.:
Mobile-friendliness: critical for ranking
Taking security measures such as using HTTPS for a good UX and ranking
Create ROBOTS.txt files
HTML sitemap and XML Sitemap to help users and crawlers navigate on your site
etc
Google and other search engines continue with algorithm changes and modify best practices. Web Site technical SEO maintenance must continuously stay abreast of these changes.
Our technical SEO reports segregate once-off and ongoing issues. We focus on the effect of completed actions and the expected impact of changes.
You will stay updated and have confidence in the progress.
One needs to balance the risk of SEO performance and opportunity when launching a new website. Migrating the traffic and maximizing ranking remains both crucial and a challenge.
The best proactive step is to ensure the new website meets technical SEO best practices.
Through our technical SEO skills and available SEO checklists, we can ensure the website is SEO-ready before the launch date.
Since a single landing page website is mobile user-friendly, we understand its growing importance.
The technical SEO requirements for a single landing page are different. Knowing and recognizing the importance and challenge of keyword usage versus multi-page websites is essential.
Knowing the criticality of
a clear hierarchy
image optimization
page speed and
on-page SEO pratcices
we are well-geared to provide technical SEO services for your single landing page website.
You did the work to make your e-commerce page visually appealing. That's only half the critical part since your website must be technically sound, too.
We understand the technical SEO requirements of an e-commerce website.
We know the “normal things” are necessary (site load time, security, clean URL structure, and so on). We also understand what is different—the importance of, e.g., structured data, using canonical tags and breadcrumb navigation.
These are known as the Robot Exclusion Protocol. This protocol controls - by allowing or not allowing - specific web robots to crawl your site ( or specific sections or pages on your website).
These sitemaps list the URLs on your site in an organized manner and help search bots and searchers navigate your web pages. A site map must be updated by adding and removing web pages as you change websites.
Page speed is vital from 3 perspectives:
Users expect your site to load quickly
Search engines take your page speed into account when ranking your website
With the growing importance of mobile devices, page speed is becoming increasingly important.
As mentioned above, mobile friendliness is becoming ever increasingly important. Google now crawls and indexes pages from the perspective of a mobile device user. That makes it very important in technical SEO and critical for ranking.
Site navigation is vital to support crawlers and searchers. A well-organized website is supported by structured menus (not crowded and containing keywords). It allows crawlers and searchers to “find their way” on your site and determine the most important pages.
Search engines prioritize secure sites. It's crucial for a good user experience. SSL (Secure Sockets Layer) creates a layer of protection between the web server and a browser, making your site secure. Denoted by a domain that begins with “https://”.
SEO-friendly URLs refer to how you structure your URLs, which your site architecture could determine. Use your URLs to help organize your site content and ensure crawlers and searchers know what each page is about.
A menu of pages that tells searchers how their current page relates to the rest of the site and:
Is visible, enabling users to navigate without the back button.
Have structured markup language to give accurate context to crawling search bots.
Want to know more about our award-winning content creation processes and how we can help you? Allow us to call you back.
Having a B2B writer who knows your industry matters. They speak your language, get the challenges, and know what makes your audience tick. When they write, they craft content that resonates because it’s written from a place of understanding. Their expertise means they can create messages that really speak to your audience’s needs and interests. This way, your content feels less like a generic sales pitch and more like a meaningful conversation.
B2B writing is like having a serious business meeting – you’re there to discuss, inform, and make decisions. It’s professional, often dealing with complex stuff, and aimed at folks who want the nitty-gritty.
B2C is more lively, full of emotions, and about creating an instant connection. B2C content is all about drawing the consumer in with a story they can see themselves in. While B2B content lays out the facts, figures, and ideas, B2C is there to create a vibe, a feeling. Both are cool in their own ways; it’s just about knowing your crowd and what they’re into.
We sure do! It’s part of the package. We understand many industries and have built expertise, too. That’s how we know our suggestions will be genuinely helpful. We keep our ears to the ground, listening to what’s hot in your industry, what your competitors are chatting about, and the questions your clients are asking. Then we bring all this to the brainstorming table. We want your readers to visit your blog and think, “This is exactly what I need to know!”
Absolutely! Once we hand over the content, it’s all yours. You have put in the effort and more to gain ownership of the content. We’re big on originality, too. We ensure every piece is fresh off the press, running it through all the checks to make sure you’re getting something unique. So you can rest easy knowing your content won’t show up anywhere else – it’s as unique as your fingerprint.